Fabian Lliguin, a renowned hairstylist in NYC, was visiting the Amazon rainforest as an environmentalist, educating indigenous people about their land and human rights when he saw he was surrounded by women with fantastically long, lustrous hair that cascaded past their waists.
And the secret?
The women told Fabian it was rahua oil. Which, for centuries the members of the tribe, who live deep within the rainforest, had relied on to nourish their hair and skin.
Fabian knew he had something very special on his hands and knew too that he needed to handle it with respect. Rahua oil was - and is still - produced by the Quechua-Shuar tribe in the same complex, ritualistic, and sustainable fashion it has been for generations!
Today, more than 500 families from the Quechua-Shuar, Achuar, and neighboring tribes work with Fabian and Anna - Fabian's wife and business partner - to cultivate the rainforest grown ingredients used in the Rahua hair care and body care collections.
Clean, Effective & Sustainable
Rahua created a new cosmetic category that transcends organic and fair trade, called Symbiotic, which means ingredients are grown wild (not farmed) in the virgin rainforest, are hand processed through ancestral knowledge and the makers are paid an above fair-trade price to build economies and strengthen the position of the Indigenous People.
By doing this, Rahua has helped them create a healthy self-sustained economy which encourages them to continue living in the Amazon utilising their special traditions and ultimately being the guardians and protectors of the Rainforest.
The plastic product packaging used is 100% recyclable; recycled worldwide and reused to make everything from park benches, designer carpets, clothing and lots more.
All Rahua products are made with Organic, Natural, Pure Plant Derived Ingredients. These plant based products are Symbiotic®, Vegan, Non-toxic and Free of Parabens, Silicons, Sulfates and Gluten.
Sorry to keep going on but how amazing does this brand sound and we haven't even gotten to how good the products are?!
The (Not So Secret...) Secrets of the Amazon
Classic - this shampoo leaves hair soft, silky, and luminous with scalp soothed feel. Made with omega-9 rich Rahua oil and naturally scented with the fresh, woodsy aroma of Palo Santo oil, this cult-favourite formula is concentrated and will keep scalp in balance—not too oily, and not too dry.
Voluminous - this award-winning shampoo strengthens, clarifies, and nourishes hair while delivering noticeable volume and body. A combination of green tea antioxidants, citrus juices and lemongrass removes product build-up and reduces oil production to extend time between shampoos—without drying hair or scalp.
Hydrating - created to replenish the driest, thirstiest hair, this rich and creamy formula is infused with our plant-powered complex crafted with rare Amazonian oils and natural protein-bonding sugars that drive hydration deep into each strand of hair. Scented with the tropical aromas of passion fruit and mango, this innovative formula leaves scalp hydrated and balanced and hair stronger, healthier, smoother and shinier.
Rahua Legendary Amazon Oil
This exclusive blend uses light-as-air plant and flower oils—not silicones—to deliver a beautifully smooth, shiny, anti-frizz finish.
Rahua, Sacha Inchi, and Morete oils harvested in the Amazon penetrate deeply into each hair strand to heal and strengthen.
A powerful way to banish flyaways, heal split ends, and promote shine, this formula is quick absorbing and remarkably revitalising.
Formulated especially for daily use and can be used with all hair types.
Omega 9 Hair Mask
Crafted from plant-based ingredients, this intensive, professional-strength conditioning hair mask is designed to work like an in-salon treatment, deeply penetrating the hair shaft and fortifying it from root to tip, leaving hair strong, soft, shiny, and hydrated.
Naturally scented with calming lavender and uplifting eucalyptus.
Perfect for all hair types.