Percy & Reed
Created by Paul Percival and Adam Reed, two of London’s leading hair personalities, the award-winning range is renowned in the hairdressing world.
'We’ve spent decades working with the best in the business, jet-setting around the world, tending to the locks of the famous and glamorous (and a lot of fun it’s been, too). But we wanted what we’d learned to be available to everyone. So we teamed up and opened a salon in London.
And then we thought, What next? What next was our own range.
So now, the Percy & Reed style – modern, cutting-edge yet wearable for the everyday – can be enjoyed by anyone.
Which makes us rather proud.'